Tha Doggfather, who took ownership of the legendary rap label in 2022, introduced Charlie Bereal as the latest recruit on Wednesday (July 24).
The post included a video teaser of Bereal's debut single on the label, "Never Gonna Take Away My Love," set for release on Friday (July 26).
The slow jam, heavily inspired by 1970s soul, showcases Bereal's sweet singing voice and tender songwriting.
Charlie Bereal (pronounced «Burrell») joins a revamped Death Row roster that includes D Smoke, Jane Handcock, and Snoop Dogg himself.
Fellow singer October London, who recently appeared on Anderson .Paak and Knxwledge's NxWorries album Why Lawd? and whom Busta Rhymes compared to Marvin Gaye, also calls the label home.
In April, he re-signed singer Danny Boy, known for his collaborations with 2Pac on classic tracks like ''I Ain't Mad at Cha,'' ''Picture Me Rollin','' and «Heaven Ain't Hard 2 Find.'' The following month, Death Row released Tha Dogg Pound's latest album W.A.W.G. (We All We Got), featuring appearances from Snoop Dogg, The Lady of Rage, DaBaby, Blxst, RBX, and others.
Snoop Dogg's commitment to nurturing talent and honoring Death Row's legacy continues to resonate with fans and artists alike, proving that the iconic label remains a powerhouse in the music industry.
